American fast-food chain Taco Bell confirms launch plans in Romania

American group Yum! Brands, which also operates KFC and Pizza Hut, plans to open fast-food chain Taco Bell, which serves a variety of Tex-Mex foods in the next five years in Romania, Peru, Finland and Sri Lanka and open at least new 100 restaurants in China, Brasil, Canada and India, says the president of Taco Bell International, Melissa Lora.

Although the entry on the Romanian market was unofficially mentioned in the previous years also, now it’s the first time that the president of Taco Bell nominates Romania in the player’s official plans.

Recently, Taco Bell opened the first restaurant in Netherlands and wants to expand also in Spain, Guatemala, South Korea and UK, aiming to reach annual sales of USD 15 billion until 2020 from USD 10 billion in the present, according to Bloomberg.