Cristina Hanganu joins Lidl as communication&CSR director

Newsroom 14/10/2016 | 16:52

Starting September, Cristina Hanganu is the new communication&CSR director of Lidl Romania. The new position was created as a result of the development of the Lidl stores chain on the Romanian market, but also its strategic role on the communication & commitment in the community in the company.

Hanganu will coordinate the PR activities, social media, internal communication, but also the CSR activities. The position appeared as a result of the constant development of the company, that currently reached 200 stores, spread all around the country.

She has an experience of over 20 years in the communication field, as well as in multinationals and local companies, such as Connex (currently Vodafone), Michelin, Media Pro, Intact Media Group and communication agencies. Her expertise areas cover all the communications domains and include the elaboration of corporate communication strategies, crisis communication, media relations, internal communication and CSR.